Last updated: October 2026
Information we collect
When you call, text, or submit a service request, we collect the information you provide — typically name, phone number, vehicle location, and vehicle/tire details. We use this only to dispatch service and follow up on your request.
How we use your information
We use the information you share to: dispatch a technician, quote and complete service, process payment, and contact you about your job. We do not sell your personal information.
Text messages
When you text us a photo of your tire or vehicle location, we retain those messages as part of the service record. Standard message and data rates from your carrier may apply.
Cookies, analytics, and advertising measurement
This website uses Google Analytics and Google Ads tags to understand how visitors find and use the site, and to measure when someone calls, texts, or submits a service request after seeing one of our ads. This measurement data is shared with Google for ad measurement and ad optimization. Learn how Google uses information from sites like ours.
In regions that require consent, advertising cookies stay off until you choose in the cookie banner. You can change your choice at any time using the Cookie settings link in the footer of every page. We do not use tracking to build advertising profiles of individual users, and we do not sell your personal information.
Payment information
Payments are processed on-site using standard card readers or mobile-wallet processors. We do not store full card numbers.
Third parties
We may share limited information with service providers who help us operate the business (for example, our dispatch platform or payment processor). Those providers are bound to use your information only to perform the service.
Your choices
You can request that we delete your personal information at any time by contacting us at (302) 506-4886 or service@firstcalltires.com.
Contact
Questions about this policy? Reach us at service@firstcalltires.com or (302) 506-4886.